Who this is for
Most tradies fall into one of four categories. If any of these sound like you, you are exactly who this program is built for.
Menu
Million Dollar Tradie is the proven program created by master business coach Jared Dawson to help trade business owners scale to $1 million and beyond. The 2026 intake includes a two-month self-guided onboarding phase and a five-month live coaching program designed to give you structure, control, profit, and momentum.
A major upgrade for 2026 is two Brainiact Media Day passes, where you will film five co-branded, high-impact social media videos per session with Jared. These Media Days are valued at $4,000 and included at no charge.
If you want to build a high-performing trade business, become known in your market, and step into real ownership instead of being trapped on the tools, this is the strongest program we have ever released.
Most tradies fall into one of four categories. If any of these sound like you, you are exactly who this program is built for.
The program runs from January to July 2026 in two phases.
This two-month warm-up phase gives you everything you need to hit March organised and ready.
What’s included
Mandatory pre-reading
Released only after paying the deposit, covering mindset, discipline, cash flow, leadership, and owner psychology.
Nine live sessions delivered on Wednesdays 8pm to 10pm AEST.
Lead generation and deal flow.
Pricing and margin mastery.
Guest mentor session: Leadership and mindset (TBC).
Sales that convert.
Cash flow control.
Guest mentor session: Strategy and scale (TBC).
Team and leadership.
Operations and automation.
Guest mentor session and 90-day plan (TBC).
Private session with Jared after the program.
This package is your toolkit for long-term business growth. Here’s a breakdown of what’s included…
It is built on real coaching experience, proven systems, and results delivered to more than 150 trade business owners.
This is not theory or fluff.
It is practical, structured, and delivered with accountability.
Jared Dawson Founder of Brainiact and your business growth coach.
Jared has delivered over 6,000+ hours of 1-on-1 coaching, helped 150+ trade businesses scale, and built a $2M+ coaching business from scratch.
He’s worked globally in senior executive roles across sales, marketing, and leadership with some of the world’s largest industrial distribution and B2B companies.
As a business owner himself, Jared knows what it feels like to be stuck, overwhelmed, and underpaid – and what it takes to break through.
He works directly with trades, HVAC, security, automotive, industrial, and wellness business owners to help them scale fast with real-world strategies that get results.
Jared treats every client like a business partner – not a student.
Expert in: sales, pricing, leadership, systems, financials, growth strategy.
We don’t just talk about results – we deliver them.
Here’s what real tradies have said after working through the Million Dollar Tradie program.
Don’t overthink it.
If you’re serious about building a $1M tradie business, the next step is simple.
